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News: 3D printing expert Janne Kyttanen has produced prototype printed pasta, breakfast cereal and burgers to demonstrate how advances in 3D printing could transform the way we eat.


Kyttanen, co-founder of design studio Freedom of Creation and creative director of printer manufacturer 3D Systems, told Dezeen: "Food is the next frontier. We’re already printing in chocolate, so a lot of these things will be possible in the next few years."
To illustrate the possibilities, Kyttanen has 3D-printed models of pasta in plastic and cheese burgers in plaster. "I printed burgers just to create an iconic image and make people realise that one day we will be able to 3D-print a hamburger. And once you do, you don’t want to print a traditional hamburger; you can print the weirdest thing you can imagine."

Kyttanen believes it's only a matter of time before technology enables us to print molecules in combinations that produce tasty meals. "At the moment the technologies that we use are very, very crude. So they solidify matter, either by powder or by liquid or extruded filaments and so forth," he said. "But at the end of the day it’s just atoms and molecules, so [one day] we will have technology where you can just move molecules or you can move atoms."
However, he concedes that we're still a long way off downloading burgers to print at home and that only a viable market will push companies to pursue the technology. "If you can’t find a good business model for it, it won’t happen," he says, suggesting that possible avenues for firms to explore would be fun items and novelty experiences, like having your own head scanned and printed in chocolate.

Kyttanen also believes design can learn from food when it comes to copyright, hinting that the sharing of design ideas should as acceptable as sharing recipes. "I look at design and for me, it's like food," he says. "It’s very fast and everything I need is in my computer, and I can make whatever I want, whenever I want."
"If you look at all the recipes on the internet, everything is free and everything is shared," he continues. "Who’s going to come to your house, watch you make a pasta bolognese and say, 'you know what, you can’t make that'?"

People ignore design that ignores people.

Everything is designed. Few things are designed well.

I think design covers so much more than the aesthetic. Design is fundamentally more. Design is usability. It is Information Architecture. It is Accessibility. This is all design.

Good graphic design solutions to communication problems can improve the flow of information in society and, therefore, substantially and positively affect education, social well-being and the daily enjoyment of life. In addition, good graphic design solutions can also have a positive economic impact.

If you remember the shape of your spoon at lunch, it has to be the wrong shape. The spoon and the letter are tools; one to take food from the bowl, the other to take information off the page… When it is a good design, the reader has to feel comfortable because the letter is both banal and beautiful. 

Design is a means toward accomplishing the end goals of serving markets and generating profits. Furthermore, design is an element in social responsibility. Good design allows “form to complement performance.” The way things look is not irrelevant to the way things work: how they work is how they should look.

Most [clients] expect experience design to be a discrete activity, solving all their problems with a single functional specification or a single research study. It must be an ongoing effort, a process of continually learning about users, responding to their behaviors, and evolving the product or service.

Art is an idea that has found its perfect visual expression. And design is the vehicle by which this expression is made possible. Art is a noun, and design is a noun and also a verb. Art is a product and design is a process. Design is the foundation of all the arts.